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Date Posted: 05:48:26 10/20/16 Thu
Author: Tweety Bird
Subject: Re: Important insight from Jill Leonard
In reply to: Yinz Reader 's message, "Re: Important insight from Jill Leonard" on 20:53:43 10/19/16 Wed

It's not journalism. It consists of flashy and snark-flavored blurbs of superficial "curated" news aimed at people, many of them young, with severely limited attention spans who don't really care about news and want something silly to tweet or post on Facebook to impress friends. True, conventional journalism is changing but I have trouble believing this is the final answer. Not sure anyone knows what it'll be.

Incline: somebody in Philly playing at a media presence there and here with some Gannett backing. UpGruv? Bertetto and colleagues in a post-Scaife era wanting to perpetuate their employment by publishing subpar print and online products.

It's not the first time. Trib Total tried to reach young people before, spent a nice chunk of Dick's money and ultimately failed. Remember?

http://triblive.com/x/pittsburghtrib/business/s_734546.html

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