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> >A bit of research* found the following: PR materials >for America's drug manufacturers are replete with >assertions such as "U.S. companies spend much more on >R&D than on promotion." But the math doesn't verify >the claim. A study released earlier this year by 2 >Canadian researchers found that in the U.S alone, the >industry's research budget of $31.5 billion---which >includes billions in public funding--pales in >comparison to the $57.5 billion spent on promotions. >In 2004, the industry employed more than 100,000 sales >reps, or roughly 1 for every 7 doctors; the companies >spent an average of $61,000 per MD. > >Here's the spending percentage breakdown for the top 4 >drug companies: marketing and administration: 34%; >manufacturing/production: 27%; Taxes: 5%; R&D: 15%; >net profits: 19%. > >*The September/October issue of Mother Jones magazine.

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