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Friday, June 12, 04:00:02amLogin ] [ Contact Forum Admin ] [ Main index ] [ Post a new message ] [ Search | Check update time | Archives: 123[4] ]
Subject: The MAAC Rebranding / Possible New Name


Author:
Maldez
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Date Posted: Monday, November 24, 08:15:35pm
Author Host/IP: syn-067-249-246-087.res.spectrum.com/67.249.246.87

The Metro Atlantic Athletic Conference (MAAC) is initiating a brand repositioning project, which includes exploring a new name or rebrand to address confusion with other conferences like the Mid-American Conference (MAC). The project is being led by the firm Joe Bosack & Co. and is expected to result in an updated brand identity by 2026.

Reason for change: The MAAC has persistent confusion about its name and acronym, partly due to similarity with the Mid-American Conference (MAC). This external confusion impacts brand clarity and recognition.

Project details: The project aims to strengthen the conference's identity while honoring its history. It is designed to help the MAAC stand out among other Division I conferences with a more distinct identity.

Timeline: An updated brand identity is targeted for launch in 2026.

Potential outcome: The final outcome could be a new name, a rebrand, or a minor change, depending on the results of internal discussions.

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Replies:
[> Subject: Re: The MAAC Rebranding / Possible New Name


Author:
MAAC
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Date Posted: Monday, November 24, 08:22:00pm
Author Host/IP: syn-067-249-246-087.res.spectrum.com/67.249.246.87

Metro Atlantic Athletic Conference Initiates Brand Repositioning Project; Selects Joe Bosack & Co. to Lead Identity Development
[> Subject: Re: The MAAC Rebranding / Possible New Name


Author:
nubball86
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Date Posted: Friday, November 28, 09:44:15pm
Author Host/IP: 162-193-149-56.lightspeed.dybhfl.sbcglobal.net/162.193.149.56

METRO
[> [> Subject: Re: The MAAC Rebranding / Possible New Name


Author:
Maldez
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Date Posted: Saturday, November 29, 07:40:50am
Author Host/IP: syn-067-249-246-087.res.spectrum.com/67.249.246.87

There already was a Metro conference...don't think they'd rehash that again, just more confusion.
[> [> [> Subject: Re: The MAAC Rebranding / Possible New Name


Author:
Nubball86
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Date Posted: Saturday, November 29, 02:43:40pm
Author Host/IP: 162-193-149-56.lightspeed.dybhfl.sbcglobal.net/162.193.149.56

It has been gone for 2 decades.
How about Metropolitan
[> [> Subject: Re: The MAAC Rebranding / Possible New Name


Author:
Butch
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Date Posted: Saturday, November 29, 08:33:10am
Author Host/IP: syn-098-004-239-190.res.spectrum.com/98.4.239.190

MISFITS
[> Subject: Re: The MAAC Rebranding / Possible New Name


Author:
LoveNU1
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Date Posted: Saturday, November 29, 03:22:26pm
Author Host/IP: syn-098-011-193-255.res.spectrum.com/98.11.193.255

Hallmark Conference. Each game ends with a kiss.
[> Subject: Re: The MAAC Rebranding / Possible New Name


Author:
Terfra1
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Date Posted: Saturday, November 29, 05:51:09pm
Author Host/IP: 75-33-248-46.lightspeed.brhmal.sbcglobal.net/75.33.248.46

Darn, I always have fun calling it the “maa-ACK”.


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