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| Subject: Innovate by Isolating & Combining Compatible Things That Work. | |
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Author: Dennis S. Vogel |
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Date Posted: 15:48:59 06/27/24 Thu The Product Explanation below is somewhat technical supplementary sales copy. Readers can click internet links for insightful information about problems & superior solutions. Text link: 'Reasons you specifically need (products) for your current needs & goal achievements.' Differentiate your store & advantage offers from competitors. Explain how implementation guidance & other services make products advantageous. Guidance helps people recognize symptoms, then prevent or remedy problems. Advantage offers combine insightful information with specialized products for customers to develop valuable implementation plans. By tolerating inadequate products & incompatible information, people could lose potential value of finished projects. Consumers should learn options for adapting to changes by investing enough time, energy, high-quality products & money in experimenting. Benefits "leak" as conditions change. Evaluations show whether current benefits still fulfill goals & withstand circumstantial forces. Experiments show whether options are better for new challenges. Guide people's best efforts to keep benefits intact. Though people replenish resources, some experiential opportunities are lost. Consumers don’t always know how to diagnose leaks & most retailers won’t admit inadequate products become more inadequate. Explain what causes leaks & why your advantage offers have fewer leaks than competitors’ offers. This is vital to integrate your store into customers’ lives & encourage future advantage upgrading. Explanations Validate Recommendations. Offer Example: ‘Are your shoes uncomfortable enough for you to buy a new pair? New shoes are uncomfortable in different ways than old shoes. Old shoes become more uncomfortable plus cause leg pain & disrupt spine alignment. High-quality shoes may be stiff, but become more comfortable & let you recover from problems inflicted by old shoes. At (Store), let’s evaluate how your shoes affect you & which new shoes are more beneficial.’ Product Explanation: This is analogous to various remedies. Footwear might alter posture. Aching, overheated feet affect people's movements & stances which change positions. Discomfort & pain cause people to stand & move differently than they intended when they bought footwear. High-quality shoes become more comfortable & compatible with feet. As fluids pool & ligaments stretch, expanding feet affect shoe shapes. Materials should snugly support feet during daily swelling. Materials should slightly stretch while holding feet without pinching. In cold conditions, people need boots to support feet & ankles with heat & structure. People need supportive, ventilated boots in warm, humid conditions. Support requires contact. Ventilation requires space. If Wisconsinites can only afford one boot pair per year, socks are investments in comfort. They supportively fill spaces while holding heat or wicking away sweat. Protective boots should be supportive for avoiding sprains & flexible for avoiding blisters. Soft rubber soles provide traction but are more susceptible to friction. Durable hard shoes protect against exterior threats but may be too stiff to cushion people's feet while walking or running. Customers should compare beneficial protection with potentially negative stiffness. Since soreness indicates potential injuries, provide comfort with firmly supportive cushioned insoles. While consciously/subconsciously altering stances & movements to offset foot soreness, people strain other anatomical parts with uneven weight &/or unnatural motions. If cheap shoes bring temporary relief, people may feel successful until cheap shoes set legs unequally & disrupt posture. People might feel rapid relief, but trouble may return gradually as people unknowingly habituate while tolerated discomfort turns into pain. Weeks after purchases, people might not link trouble with cheap footwear. Short-term relief products can cause long-term suffering when people lack insightful facts about solutions/preventions & are distracted by other problems. Since inflammation varies, people might misattribute joint problems. Cheap shoes can cause joint misalignments as people stand & injuries occur while people move. Long-term Satisfaction Requires Top-Quality Products & Cooperation. Consultations bring agreements about product choices & plans after reviewing good & bad occurrences, then separating what's relevant or irrelevant to personal advantages. Define reliable functionality to determine if goals are achievable. Product reliability & performance can diminish slowly as satisfaction drifts into habituation. Cognitive Labor becomes harder as consumers become distracted by new priorities & wishfully hope established benefits will be consistent. Maintainable benefits require functional hope. Reasonable people know satisfaction is transitory, but need comparison criteria for tracking results. Reasonable comparisons require people to accept practical standards. Most people’s standards are subjective & become unreasonable as frustrations increase. Cheap stuff is manufactured for high profits, not consumers’ benefits. Pricing standards can counteract practical results. Success delusion: People finally notice product inadequacy too late after failure is unpreventable. While promoting advantages, raise consumers' awareness of diminishing positives & rising negatives. Example: 'Are your allergy symptoms increasing? It might be because seasonal allergens increase as your vacuum cleaner loses effectiveness. You might notice: 1) dust leaks out & accumulates on shelves & appliances; 2) mold increases because spores aren't removed; 3) gritty dirt soils & grinds into carpets & furniture.' If people tolerate worn-out cleaners, your complete, clean comfort offers can include air purifiers. As air purifier filters catch dust & breathing becomes easier, objective & subjective evidence might inspire people to buy more advantages. Without perfect knowledge, people never know all possible variables. People might seem inflexible after committing all resources to recognized opportunities & problems. If your offer seems plausible, people might waver instead of decide because reallocating resources is another decision. If people reallocate money, are options & plans adjustable to maximize emerging opportunities &/or remedies? Without criteria, people wouldn't detect opportunities for advancement & problem mitigation. People assume success is probable because they lack insights to realize gaps aren't filled. People self-congratulate without acknowledging their hardest part is aHEAD, so these numb-skulls indulge in success delusion before finalization. People Should Be Confident Enough To Plan. While gaining information & overcoming complications, people's confidence may fluctuate. If confidence only increased, would that indicate people rejected unfavorable information that should be part of adequate planning? After consultations & purchases, customers might be confident because they forgot or misunderstood things. Encourage customers to ensure clarity by reviewing insightful facts & plans plus asking questions. People can become victims of “accidents waiting to happen” because conditions consist of various factors changing at different times & rates. Awareness varies with information availability, interpretative insights & mental clarity for processing. To evaluate planned or potential course changes, people should continuously interpret indications & compare expectations to emerging results. Project deadlines & other stresses are heavy distractions. People feel relieved when they rush through projects until hindsight reveals mistakes. General project preparation can be supplemented by specific step preparations. Projects can iterate so each step advances into reality that was unclear during initial planning. If X Doesn’t Work, Try Y With New Information & Insights. To avoid potential stereotypes, let's continue expanding Marshall Goldsmith's bear-salmon Success Delusion analogy. Salmon strategies & tactics are optimized for oceans not rivers, but experiments brought lessons. Self-defense against bears consumed time & energy salmon needed for swimming & spawning. Drone sales reps informed anthropomorphized salmon about unfamiliar threats. Piranhas, Anti-Predator-X piranha drones & Hedgehog self-defense lessons didn't work well for salmon. Would these attempts have worked if they were SCALED properly? Maybe project scale didn't matter, but more elements can complicate plans. Aspects could work together by developing compatibilities & removing incompatibilities. Self-defense lessons could be adapted by replacing the Hedgehog technique (curling into a spiky-ball). Salmon aren't spiky but can bend, then forcefully straighten to tail-slap predators. When bears start biting, salmon can slap bears' vulnerable noses & eyes. Bears prioritize eating vulnerable prey with few anti-bear defenses. Salmon are resources & unlikely threats. There’s a valuable lesson in priority focus: Heed threats, identify resources & don’t ignore other priorities. Since salmon can adapt, bears should work together &/or buy anti-drone products. While trying to subdue slimy, wiggling fish, bears are distracted & vulnerable to Salmon-Matic drones. Salmon mouths might be too small & weak to adequately bite bear legs, but Salmon-Matics can be optimized for that. Self-defense plus drones can be combined. Salmon should prepare for dual dangers of bears' teeth & hazardous breath plus maintain preparedness for previous concerns. Bears avoided piranhas & Anti-Predator-X drones because those didn't look appetizing & are dangerous. While avoiding drones, bears focused on real fish. If Salmon-Matics look & act like fish, bears might attack them. It'd be better if Salmon-Matics would look more appetizing & vulnerable than fish. Excess resources are better than insufficiency. Salmon need drones to outnumber predators &/or defeat predators quickly & attack others. Would it be unjustified if drones proactively attack bears instead of waiting for bear attacks? What if bears were swimming or bathing? It's best to encourage bears to bathe unless drones could be built with olfactory sensors for detecting unwashed bears. How would drones differentiate bathers & bears hunting for salmon? It’s important to plan prevention, maintenance & progress. The highest priority could be what’s necessary for attaining or retaining safety. Bear repellent tactics might delay, not stop attacks. Could attacks be delayed until salmon are less vulnerable? What would make salmon defenses more effective & efficient? What would make bear attacks less effective & efficient? Thank you for using my blog. Please let me know if I should clarify anything. Copyright 2024 Dennis S. Vogel All rights reserved. When you compete against big businesses with big budgets you need powerful marketing strategies & tactics. You'll find them here- https://thriving-small-businesses.blogspot.com/ https://www.voy.com/31049/ [ Next Thread | Previous Thread | Next Message | Previous Message ] |
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