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Subject: What Can Go Wrong In Sponsored Links


Author:
Dennis S. Vogel
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Date Posted: 23:36:03 02/21/10 Sun
In reply to: Dennis S. Vogel 's message, "Celeb Dieters: What Happens When the Pounds Creep Back?" on 22:09:08 02/21/10 Sun

I want you to know I do research to confirm important facts before I post any messages. Below, you can find an example of my dedication to research.

During my research for the previous post "Celeb Dieters: What Happens When the Pounds Creep Back?" I found a sponsored link. I don't know the details of every advertising service that puts sponsored links in web sites. Some services charge a sponsor a fee every time that sponsor's link is put on a web page. Some services let sponsors limit the number of times their links are placed, so the sponsors' budgets aren't used up too quickly. If sponsors run out of marketing money they're in deep doo-doo.

When multiple sponsors want to use the same term, the highest bidder gets placement before the others. When the highest bidder's budgeted amount is gone, the second highest bidder gets that placement.

Apparently, some sponsors aren't picky about specific terms, so their URLs come up for odd terms. Or maybe they bid on odd terms on purpose.

I advise you to be far more careful & don't do what these vendors of doo-doo did.

When I was writing the previous post, Microsoft Word didn't accept doodoo or doo doo, but it accepted doo-doo. It's a technical term meaning - - Well, you can find the definitions below.

This is an example of a sponsored link I found on this web site page -http://encyclopedia.thefreedictionary.com/Doodoo when I did my research.
Sponsored links
Doodoo
Find Doodoo and other Hard to Find Products.
www.smarter.com

Later that sponsored link was gone, probably because the sponsor only budgeted for a limited number of clicks or exposures.

Below, you can find why I contend doo-doo is NOT hard to find.

This is from http://dictionary.reference.com/browse/doo+doo?r=75&src=ref&ch=dic

Slang Dictionary
doo-doo

1. n.
dung; fecal material. : There's dog doo-doo on your shoe.
2. in.
to defecate. : Mommy, the cat's doo-dooing in the kitchen!

Dictionary of American Slang and Colloquial Expressions by Richard A. Spears.Fourth Edition.
Copyright 2007. Published by McGraw Hill.

Considering the "facts", it's on your shoe & the cat's doo-dooing in the kitchen, I contend doo-doo is very easy to find.

I advocate factual marketing messages. It seems any marketer, who would advertise with this message "Find Doodoo and other Hard to Find Products" is trying to mislead us, so we'll think doodoo is hard to find.

(As you read these next statements, please hear them in your mind as being spoken by a self-important windbag.) Ladies & gentlemen of the jury, I urge you to find the defendant guilty of trying to inflate the price of doodoo. The purpose of this practice is only to line the marketer's pockets with more of our hard earned money. We can't afford to let anybody raise their doodoo prices so high, that it would deny some people access to a necessary part of life.

Some of us may want to live without doo-doo, but doo-doo does happen, doesn't it? Trying to live without doo-doo is a no-no. It's a fool's errand.
- - - - - - - - - - - - -
I'm not just picking on smarter.com. When Micorsoft Word insisted wind bag is wrong & windbag is right, I took the case to a higher authority - http://dictionary.reference.com/browse/wind+bag

While I perused that site & that specific web page, I found more atrocities. The following advertisements are/were labeled as "Sponsored Results".
Wind Bag
Shop Wind Bag. Great deals on Wind Bag!
www.eBayMotors.com
Bag Wind
Order By 12/21 For XMas Delivery. Free Shipping $50 on 100,000 Items!
www.Target.com

Note- I found these "Sponsored Results" on February 21, 2010. Apparently though, you can still order Bag Wind By 12/21 For XMas Delivery & get Free Shipping $50. Is shipping free or do they charge $50? Maybe they ship $50 for free, if so, I hope they'll ship it to me!

What Dave Barry says & writes many times, applies to me & what I wrote- "I'm not making this up."
Or as some express it, "I don't make this stuff up, I just report the facts."

Can you imagine what Target's other "100,000 Items" are?!

Please Note- It's not my intention to help these sponsors sell wind bag, bag wind or doodoo. Please, don't use this post as an excuse to post advertising for anything other than what would logically & ethically be used in a signature (sig) file. An example of a sig file is what I wrote under my name below.

Can you imagine what government bureaucrats will do when they discover somebody is trying to sell hard-to-find doo-doo?

Here's another entry - http://dictionary.reference.com/browse/sniff+test
Main Entry: sniff test
Part of Speech: n
Definition: a basic questioning of the feasibility or sense of pursuing a new idea or venture
Example: Her idea about going back to school may not pass the sniff test.

Can you imagine a government investigator or regulator checking on the selling of doo-doo?
Would s/he do a sniff test?
Would it pass a sniff test?

Unfortunately, I didn't find a Sponsored Link/Result for somebody offering sniff tests.
But on http://www.reference.com/browse/sniff+test I did find this -
Smell Tests
The Original UPSIT Smell Test Use code G0409 for 10% off!
Sponsored Results
www.SenSonics.com

Now, does anybody want to sell or buy a sniff test?

Dennis S. Vogel marketing consultant independent contractor
thrivingbusiness@email.com
If you don't make sure your marketing messages are straight, they'll come out crooked. You can get valuable guidance by using these URLs.
http://www.voy.com/31049/
http://www.lakefield.net/~thrivingbusiness/

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