Subject: MUO intend to hold Miss Universe 2003 in Shanghai, China |
Author: Anthony
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Date Posted: 11:32:37 02/22/02 Fri
Hello! I came across the news in Feb 22's issue of Apple Daily (HK) & other media in the past.
According to the secretary general of the organization responsible for electing this year's MU China, the MUO is having the intention of holding the world finals of Miss Universe in Shanghai, China in 2003.
Through the pageant, MUO would like not only to introduce the concept of beauty pageant to China, but also give an impetus to the beauty-related industry, as Shanghai is the main gateway for foreign brands to enter the Chinese market.
Preliminaries of the pageant are still underway in different parts of China. But it is said that the pageant is not publicized enough. My experience tells me too. It's been very hard to find any news, ads or whatsoever regarding the events from the Internet. I happened to read only 2,3 news related to it since Sep last year.
Conventional beauty pageants had not been approved by the Chinese gov't. Back in 1994 an organization assigned by Miss World Org. had elected a representative thru a pageant namely 'Miss Orient' but failed to get the approval then. (I still vaguely remember how the winner looked from the newspapers. The lady that actually represented China that year was not her, probably a hand-picked model....she was in fact the 1st MW delegate from China; her picture can be seen in globalbeauties.com).
In fact, Manhunt Int'l 2001 in Beijing China was held under the name of a modelling contest. And the pageant to which MUO has given the MU China rights is held in the name of "The 'Nice' Brand's Showcase of the Styles of the Ethnic Minorities of China in the New Millenniumm" Contest (what a long name!)
But pageants of various topics & natures (for both men & women)like modelling contests, image ambassadors, Miss Internet, etc. have been flourishing in China for the past 10 years or so. So it's just about time for a conventional
beauty pageant to be 'officially recognized'... should be very soon.
Thanks for your attention!
P.S. Actually Miss China World Bing Li was also hand-picked, from a group of contract models signed to the 'New Silk Road Model Inc.'(a major modelling agency in China) which is now MW's China franchise. The agency discovered her 2,3 years ago for her modelling potential. She then participated in '99 Ford World Model Contest & ended in Top 10. It is said that one of the reasons for choosing Bing Li was due to a French business acquaintance's comment on her 'international appeal', amongst other qualities. Anyhow, New Silk Road was going to set up a 'beauty pageant department' targeting on beauty-related affairs.
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