Show your support by donating any amount. (Note: We are still technically a for-profit company, so your
contribution is not tax-deductible.)
PayPal Acct: 
Feedback: 
Donate to VoyForums (PayPal):
| [ Login ] [ Contact Forum Admin ] [ Main index ] [ Post a new message ] [ Search | Check update time | Archives: 1, 2, 3, [4] ] |
[ Edit | View ]
[> [> [> [> [> [> [> [> [> [>
Marketing vs. the Product -Chicken or Egg? -- JCard, 15:47:54 11/15/03 Sat
The Nash teams of the early mid- 90's presented a golden opportunity to 'market' the Broncos; they were followed by the promising pre injury BJ teams. It appeared at that time SCU was going be what the Zags have become- a consistently successful program.As I recall, Jones's injury occurred the same year that Lopes actually developed a post up game. Had a healthy Jones played with Lopes,Fast D'oyen & co, the program might have turned the corner. The team still had some great moments,but couldn't recapture 'lightning in the bottle' and consistently capture the bay area's attention. This occurred with Cal and Stanford becoming annual tournament teams, making it harder to compete for the local talent. I guess what I'm blathering about is that the Bay is a tough market and nothing sells in that market like winning. The pieces appear to be there: Leavey is a great venue. The school, while not Cal or Stanford, is a great academic instituion (I would like to see them pass Trinity University in the US News master's College rating tho'). SCU has a respected coach as adept at preparation and X's and O's as anyone. What SCU needs are teams that win consistently, go to the "dance" and get some love from the local media. It's hard to do when you're always waiting for players to develop. One impact player might make a huge difference.
By the way,66, thanks for giving me an opportunity to talk to about this stuff. I hope there are a few more interested Broncos out there.
[ Edit | View ]
[> [> [> [> [> [> [> [> [> [> [>
re: Bronco BUZZ -- Bronco66, 18:36:11 11/15/03 Sat
JCard ... thanks for the Enthusiasm
When I talk about “marketing” it isn’t just the basketball team ... and you are right about getting some love from the “local” press ... the International Mercury-News doesn’t even bother to have a link on its SPORTS website pages to it’s Santa Clara page .... The “argument” is no one is really interested in Santa Clara sports so we don’t really spend much on reporting on it ...
I must say that Fr. L’s move to bring in a Stanford AD and dedicate some money shows some intent. And there have been improvements in the Men’s Water Polo, Tennis, Cross Country and Baseball teams ... Carol’s aim to have SCU a top 25 nationally ranked program in 5 years may not happen but??? it might happen ... Baseball is poised on the brink of making more BUZZ ...
And today that’s it .... BUZZ ... create some buzz and then capitalize on it ... SCU Basketball has got to get a couple of breaks ... perhaps some kid who wants to go to Steve Nash’s school??? Or play in Gonzaga’s league, or ??? then keep it going ... Leavy should help ... would be nice to see it packed ... heck we only had the SJ Civic and had to drive to it
As to having a place to talk about the Broncos ... your right ... and lets hope there is a pickup of intelligent talk AND BUZZ about da Broncos
Can’t wait for Maui ...
|
Forum timezone: GMT-8 VF Version: 3.00b, ConfDB: Before posting please read our privacy policy. VoyForums(tm) is a Free Service from Voyager Info-Systems. Copyright © 1998-2019 Voyager Info-Systems. All Rights Reserved. |