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Subject: I am not the poster below, but I really like your ideas. Click in

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Date Posted: Sun June 25, 2023 18:28:42
In reply to: 's message, "I personally am not trying to disparage MVA. Click in" on Sun June 25, 2023 16:59:04

I think every brand needs to figure out who they are. I think MVA already has a good idea of who they are but there are practical ways in which you build the program, and that needs to be the focus right now. Interestingly, except for a fitness attire sponsor it seems like MVA has some great sponsors already set up. Sherri Hill is working with them and she's giving the winner a week at fashion week. How awesome is that?

I think because it is still a very young program, you are going to see different kinds of contestants win. And you look at MAO and USA and they all go through stages. MAO was nothing but interview queens and they still kind of are. USA went the way of crowning MAO like winners and now their pageants are filled with contestants telling us how they want to change the world. USA and Universe. I think the challenge right now is exactly what you say it is-the pageant itself seems to be for a well-rounded winner. I think Alexa was, at least. I think that the next few winners are going to help determine the identity of this pageant and how it is seen going forward. The problem is that if you get a panel of judges who fall in love with a contestant like they did with MS who had little talent, it may not reflect the values of the program, it just reflects the judges preference. So, that is going to be another challenge. Remember back when they had that reality series on TLC when those show judges all but begged the MAO to make it young and modern and they chose Kirsten Haglund? She was young but definitely not the kind of contestant they wanted to see. They wanted young and exciting, not a Senator's wife. They tried to give the contestants free makeovers and everything, and it still did not work. So, I think having a good brand is still going to be necessary going forward. This way, if you get less than what you are asking for the contestants still understand what they need to do in order to succeed.

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